Save Job Back to Search Job Description Summary Similar JobsInternational CompanyRegional SEA marketsAbout Our ClientWe are a market-leading provider of licensed gift and premium products, known for delivering innovative, high-quality solutions to clients worldwide. Driven by excellence and a passion for customer satisfaction, they are on an ambitious journey to expand the global presence and strengthen our position across key markets.Our client is seeking high-impact Regional Sales Managers / Business Development Managers who thrive on creating opportunities, not just managing accounts.This is not a maintenance role. They need a proactive market builder with a strong network in the Toys, Stationery, or Lifestyle sectors, someone who knows how to unlock doors with major retailers, distributors, and partners across regions.Job DescriptionDrive aggressive market expansion by securing new distribution channels and building direct partnerships with key retail players globally.Business Development & Market Expansion:Proactively identify, target, and secure new business opportunities across global markets, focusing on distributors, wholesalers, and major retail chains in reagional markets especially SEA marketsBuild a robust and sustainable sales pipeline through cold outreach, industry networking, trade shows, and strategic partnershipsDevelop market entry strategies for new territories, including channel selection, pricing strategy, and go-to-market executionNegotiate and close high-value deals, ensuring favorable commercial terms aligned with company objectivesContinuously evaluate and optimize territory performance to maximize revenue growthStrategic Category & Product Development:Analyze market trends, customer insights, and competitor positioning to identify untapped opportunities within Toys, Stationery, and Lifestyle categoriesCollaborate with internal teams to introduce new product concepts tailored to regional demandRecommend product assortment and pricing strategies to enhance competitiveness in different marketsProvide feedback on product development based on customer needs, retail requirements, and cultural preferencesClient Relationship Management:Build, maintain, and grow strong relationships with key accounts, including distributors, retailers, and licensing partnersAct as the primary point of contact for strategic clients, ensuring excellent service and responsivenessDevelop joint business plans with partners to drive long-term growth and mutual profitabilityResolve client issues proactively and professionally to maintain trust and strengthen partnershipsIdentify opportunities for account expansion, cross-selling, and upsellingMarket Intelligence & Competitive Analysis:Conduct in-depth market research to stay informed of industry trends, consumer behavior, and competitor activitiesTrack competitor pricing, promotions, product launches, and channel strategiesMonitor regulatory requirements, compliance standards, and import/export considerations across regionsProvide actionable insights and recommendations to senior management to guide strategic decision-makingSales Strategy & Execution:Develop and execute comprehensive sales strategies aligned with company growth targets and regional prioritiesSet clear sales objectives and KPIs, and ensure consistent achievement or overachievement of targetsManage the full sales cycle from prospecting, pitching, negotiation to closingOptimize sales processes and tools (CRM, forecasting systems) to improve efficiency and visibilityDrive continuous improvement in sales performance through data analysis and strategic adjustmentsTeam Leadership & Capability Building:Recruit, train, and lead a high-performing sales team in China or relevant marketsSet clear performance expectations and provide ongoing coaching, mentoring, and development supportFoster a results-driven culture with strong accountability and motivationConduct regular performance reviews and implement improvement plans where neededShare best practices and market insights to elevate overall team capabilityCross-Functional Collaboration:Partner closely with product development, design, and marketing teams to ensure products align with customer needs and market trendsWork with supply chain and operations teams to ensure seamless order fulfillment and delivery timelinesSupport marketing initiatives including trade shows, product launches, and promotional campaignsEnsure brand consistency and positioning across all marketsThe Successful ApplicantRelevant Industry Experience: Proven track record in Toys, Stationery, or Lifestyle products (essential)Regional Sales Markets BD experience in SEA marketsHunter Mindset: Demonstrated success in acquiring new customers and developing markets from scratchGlobal Exposure: Strong understanding of international sales dynamics; China market experience is a plusCore Competencies: Exceptional networking, negotiation, and communication skillsTech Savvy: Comfortable using CRM systems and sales toolsSelf-Starter: Highly independent, strategic thinker who can execute without close supervisionNative in Cantonese, Fluent in English and MandarinWhat's on OfferCompetitive base salary with attractive bonus structureStrong career growth and development opportunitiesA collaborative, supportive, and performance-driven environmentContactMs. ChanQuote job refJN-052026-7020828Phone number+852 3412 4861Job summaryFunctionSalesSpecialisationBusiness DevelopmentWhat is your area of specialisation?RetailLocationHong KongJob Type:PermanentConsultant nameMs. ChanConsultant phone+852 3412 4861Job ReferenceJN-052026-7020828