Usage and Offers Marketing Manager
Clear promotion path
About Our Client
Our client is a globally reknowned bank.
Develop Credit Card Usage and offers Marketing plans and local budgets to support local campaigns and activities
Oversee the local deployment, execution, activation and effectiveness of campaigns, platforms and assets developed and created by the Cards Usage Marketing team
Ensure that local Marketing activities deliver against the agreed KPIs set for acquisition, retention, cross sales and return on Marketing investment
Grow and retain the Cards customer base in China in line with identified core segments and growth targets
Contribute to and actively participate in strategic cards projects to grow the business in China
Be the voice of Marketing and the customer for the cards business
Develop and communicate a powerful and compelling vision that inspires and engages people with the HSBC Values and goals as the basis of an inclusive, high performance, customer-centred culture
The Successful Applicant
The job holder will need to have 10 years of experience working in a marketing environment for Cards or Payments in China
Should have strong communication skills and ability to manage senior stakeholders
Should have experience and understanding of Cards or Payments businesses with keen understanding if the digital environment in China.
They will need to be familiar with the marketing process and will have worked within a marketing environment
The job holder should have experience in developing strong team culture and managing high performing individuals
They will be highly creative and challenging to the status quo. They will be enthusiastic, willing to champion the unpopular if right for business strategy; and persuade and motivate individuals in other business areas to support marketing plans
Educated to Post graduate/MBA level
High level of personal integrity and values in line with business core values
What's on Offer
Competitive remuneration package;
Sustainable training program ensuring leadership growth.