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Senior Brand Manager, Digital Media - FMCG

Hong Kong Permanent HK$45,000 - HK$65,000 per month (HK$540,000 - HK$780,000 per year) View Job Description
Our client, a FMCG leader is hiring a Senior Brand Manager focused on Digital Media, for their team. You will lead their digital media strategies and continue to further grow their media and digital capabilities.
  • Strategic Role
  • Digital Media Expert

About Our Client

Our client is a global FMCG leader renowned for their innovation. They have a collaborative and dynamic work culture.

Job Description

  • Lead the development of media strategy and planning for multiple brands, covering online and offline channels.
  • Collaborating with internal teams and external agencies to deliver impactful campaigns.
  • Analyzing digital performance metrics and providing actionable insights for optimization.
  • Oversee budget allocation and performance analysis to maximize media ROI.
  • Set performance frameworks, KPIs, and benchmarks.
  • Monitor in‑campaign and post‑campaign results to ensure business and media objectives are met efficiently.



The Successful Applicant

  • 4-10 years of experience in digital media, with experience in leading brand media strategy and campaigns.
  • Open to consider candidates from different industries with strong B2C background with exceptional consumer understanding.
  • Strong data and analytical skills with the ability to interpret data and derive insights and strategies.
  • Experience in managing agencies, partnering closely and delivering high results.
  • Excellent project management and organizational skills.
  • Knowledge of the latest digital marketing tools and trends.
  • A passion for driving consumer engagement and brand success.
  • Must be fluent in English and Chinese.

What's on Offer

  • Opportunities to work in a a leading organization within the FMCG industry.
  • Innovative and dynamic company culture
  • Position with growth potential and career development opportunities.
  • Chance to lead innovative digital media campaigns and strategies.



Contact
Cherie Tam
Quote job ref
JN-022026-6946122
Phone number
+852 3412 4854

Job summary

Function
Marketing
Specialisation
Digital, Online & Social Media
What is your area of specialisation?
FMCG (Fast Moving Consumer Goods)
Location
Hong Kong
Job Type:
Permanent
Consultant name
Cherie Tam
Consultant phone
+852 3412 4854
Job Reference
JN-022026-6946122

Diversity & Inclusion at Michael Page

We don't just accept difference - we celebrate it. We encourage applicants from all backgrounds to apply for this role and are committed to building inclusive, diverse workplaces where everyone can thrive. If you require any support or reasonable adjustments during the recruitment process, please let us know.