Back to search

Sales Director - FMCG/ Food Service

Hong Kong Permanent HK$660,000 - HK$780,000 per year View Job Description
Our Client, an iconic FMCG brand is hiring a new headcount of Sales Director to lead and manage the food service and wholesale sales division. This role requires deep industry knowledge, strong leadership, and a proven track record in B2B food sales.
  • Iconic FMCG Brand
  • Specialising in Food Service and Wholesales Business

About Our Client

Our Client, an iconic FMCG brand is hiring a new headcount of Sales Director to lead and manage the food service and wholesale sales division. This role requires deep industry knowledge, strong leadership, and a proven track record in B2B food sales.

Job Description

  • Develop and execute sales strategies to expand market share in food service and wholesale channels.
  • Identify and pursue new business opportunities, including food service channels, QSR, distributors, and hospitality groups.
  • Analyse market trends, competitor activities, and customer needs to inform strategic decisions.
  • Lead, coach, and develop the sales team to achieve individual and team targets.
  • Set KPIs, monitor performance, and conduct regular reviews.
  • Build and maintain strong relationships with key accounts and industry stakeholders.
  • Oversee on boarding of high-value clients and ensure a best-in-class customer experience.
  • Develop retention and up selling strategies to maximise customer lifetime value.
  • Partner with finance, operations, and marketing teams to align goals and ensure smooth execution.
  • Manage pricing strategies, contract negotiations, and sales forecasting.

The Successful Applicant

  • Bachelor's degree in Business, Marketing, or related field (MBA preferred).
  • 8+ years of experience in food service or wholesale sales, with at least 2 years in a leadership role.
  • Strong understanding of food distribution, institutional sales, and B2B client management.
  • Candidate with frozen food trading business experience is value added.
  • Excellent communication, negotiation, and analytic skills.
  • Proficiency in CRM systems and Microsoft Office Suite.

What's on Offer

  • Permanent position with stability and growth potential.
Contact
Smania Wu
Quote job ref
JN-012025-6641295
Phone number
+852 2848 4702

Job summary

Function
Sales
Specialisation
Business Development
What is your area of specialisation?
FMCG (Fast Moving Consumer Goods)
Location
Hong Kong
Job Type:
Permanent
Consultant name
Smania Wu
Consultant phone
+852 2848 4702
Job Reference
JN-012025-6641295

Diversity & Inclusion at Michael Page

We don't just accept difference - we celebrate it. We encourage applicants from all backgrounds to apply for this role and are committed to building inclusive, diverse workplaces where everyone can thrive. If you require any support or reasonable adjustments during the recruitment process, please let us know.