Overseas Marketing Manager - Audio Consumer Electronic

Dōngguǎn Shì Permanent
  • Well established company with more than 60 years of history, has 2 fabs in China
  • Newly set up brand, targeting premium customers mainly in Canada

About Our Client

Well established company with more than 60 years of history, has 2 fabs in China;

Newly set up brand, targeting premium customers mainly in Canada.

Job Description

* Responsible for the development of product positioning, enhance the degree of product differentiation in the market by the method of analyzing consumer value proposition, product key selling point, user experience and consumers' benefit and information.
* Creating product marketing and communication outline that needs to include target market, target audience, consumer value proposition, product key selling point.
* Planning new product listing, release and manage cross-department collaboration planning, convey product value proposition to sales teams, develop sales tools to help reach sales target.
* Involve in product marketing, organizing marketing information, and acting as a product specialist to have a deep understanding of marketing and competing goods information.
* Make product line pricing system, marketing strategy, area coverage strategy and promotion plan.

The Successful Applicant

* Previous consumer electronic marketing experience is preferred for this role. Relevant experience from audio industry is preferred.
* Solid knowledge of operation flow of new product listing.
* Can demonstrate knowledge of electronic products.
* Excellent coordination, networking & communication skills for internal & external
* Ability to manage projects to time and on plan with multiple stakeholders and dependencies.
* Good command in English and Chinese language skills. Other languages will be beneficial.
* The description is indicative and can evolve.

What's on Offer

Well established company with more than 60 years of history, has 2 fabs in China;

0-1 opportunity, direct report to VP

Contact
Melody Lei
Quote job ref
4200559
Phone number
+86 755 3358 4659

Job summary

Function
Location
Job Type:
Consultant name
Melody Lei
Consultant phone
+86 755 3358 4659
Job Reference
4200559