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Marketing Manager - Luxury Industry

Hong Kong Permanent HK$45,000 - HK$50,000 per month (HK$540,000 - HK$600,000 per year) View Job Description
The Marketing Manager will lead and implement innovative marketing strategies to enhance brand presence and drive customer engagement in the retail luxury industry. This role is based in Hong Kong and requires expertise in marketing operations campaigns & events.
  • Join a leading HK organisation in the Luxury industry!
  • Be Part of a an expanding brand as a Marketing Team Head.

About Our Client

The employer is a well-established organisation in their industry, known for its commitment to delivering high-quality luxury products to its customers. As part of a medium-sized team, they value creativity, strategic thinking, and a results-driven approach.

Job Description

Key Responsibilities:

  • Develop and execute integrated marketing plans
  • Create comprehensive marketing strategies that align with brand objectives, ensuring consistency across all channels. Monitor performance metrics and adjust campaigns for maximum impact.
  • Lead event marketing and brand activation
  • Plan and manage high-profile events, from concept to execution, that reinforce brand prestige and engage target audiences. Coordinate logistics, budgets, and timelines to deliver flawless experiences.
  • Collaborate with internal and external stakeholders
  • Work closely with cross-functional teams, business partners, advertising agencies, and PR firms to ensure seamless execution of marketing initiatives and maintain strong brand positioning.
  • Create and refine marketing content
  • Oversee copy-writing, editing, and proofreading for all marketing materials, ensuring messaging reflects the brand's tone and luxury standards. Develop compelling narratives for campaigns and events.
  • Conduct market research and analysis
  • Stay ahead of industry trends by analysing consumer behaviour, competitor activities, and market opportunities. Provide actionable insights to inform strategic decisions and enhance brand performance.
  • Support ad hoc projects and initiatives
  • Assist with special projects, new product launches, and other marketing activities as required by management.



The Successful Applicant

Educational Background

  • Degree in Communications, Public Relations, Marketing, or related disciplines preferred.
  • Professional Experience
  • At least 10-12 years of experience in B2C & B2B marketing within luxury retail, premium consumer brands, airlines, or lifestyle sectors.
  • Proven track record in event management and brand-building campaigns & digital Marketing



Skills & Attributes

    • Exceptional interpersonal and stakeholder management skills
    • Ability to perform under pressure and meet tight deadlines
    • Proactive, detail-oriented, and highly organised
    • Strong team player with excellent communication skills



Language Proficiency

  • Fluent in English and Cantonese (written and spoken).



What's on Offer

  • Annual remuneration package paid x 12 + bonuses
  • Opportunity to work in a well-established and thriving retail company.
  • Collaborative and forward-thinking work environment in Hong Kong.



If you are a motivated Marketing Manager eager to contribute to the retail industry's growth, we encourage you to apply today!

Contact
Renee Chan
Quote job ref
JN-082025-6816787
Phone number
+85234124850

Job summary

Function
Marketing
Specialisation
Marketing Communications
What is your area of specialisation?
Retail
Location
Hong Kong
Job Type:
Permanent
Consultant name
Renee Chan
Consultant phone
+85234124850
Job Reference
JN-082025-6816787

Diversity & Inclusion at Michael Page

We don't just accept difference - we celebrate it. We encourage applicants from all backgrounds to apply for this role and are committed to building inclusive, diverse workplaces where everyone can thrive. If you require any support or reasonable adjustments during the recruitment process, please let us know.