Marketing Manager, International University
International working environment
About Our Client
Our client is the European's longest-established private university that provides degrees, trainings and continuing professional development courses in one of the technical disciplines. They are now looking for a full time commercial and operation manager to oversee their first international campus that will be launched soon in Hong Kong.
Reporting to the Director of Strategy based in Europe, the role is based in Korea and you will be handling both the online and offline marketing campaigns from planning to execution, hence supporting the business development strategies and further establishing the university as a globally recognised brand. To increase lead generation and drive business revenue, you will need to conduct marketing research and competitor analysis as well as to understand the business trend with strategic point of view. In terms of branding, you will be working closing with designer and copywriter on CI and production of marketing collaterals such as brochures and face sheets. For online initiative, you will be managing website, content and social media.
The Successful Applicant
To be successful, you should be fluent in both English and Chinese (written and verbal) with well-rounded experience in both online and offline marketing. You should be comfortable working in a multi-tasking start-up environment and a lean structure. Strong administration, communication and organizational skills are critical while you should be great at project management. Previous experience working in some well-established education-related organizations is big plus while candidate with knowledge in adwords and HTML coding is desired.
What's on Offer
International working environment with competitive package.