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Regional Digital Marketer (SEM focused, Mobile Tech MNC)
- Greater China and Asia Exposure
- Trending Mobile Technology Company
About Our Client
Our client is a European-based mobile technology company with worldwide business operation. To support its recent business launch in Asia, it is now looking for a Regional Digital Marketer to lead all digital marketing campaigns for the Greater China and Asia region.
This role will work closely with the marketing team in the Europe HQ to set up and lead the digital marketing activities for Asia especially the Greater China region. Initial focus during the launching stage will be on maximizing conversions via PPC and other SEM campaigns. Apart from that, other channels such as SEO, social and email will also be part of the role's resposibilities.
Apart from initiating and planning various PPC and display advertising campaigns, this role will be responsible for content marketing as well as other email and social ad campaigns. Daily management of the regional-wide campaigns and optimization is also the key focus of the role.
Hands-on weekly bid management, keyword/placement performance management as well as other campaign review and evaluation is also this role's responsibility.
The Successful Applicant
The ideal candidate should have at least 3-5 years of digital marketing / performance marketing experience gained from a regional environment. Solid experience and knowledge in Google Adwords & Google Analytics / Tag Manager is essential for the role as well.
Apart from PPC and keyword campaigns, the ideal candidate should also have experience in managing and planning social advertising campaigns across different social media platforms.
As the candidate will be the key person to manage all online advertising budgets, prior budgeting and regular reporting to senior management is preferred.
Proficiency in written and spoken Chinese and English is essential as China is one of the key markets.
If you are a goal-getter, proactive person, please do not hesitate and apply to this!
What's on Offer
- Regional exposure in a European MNC
- Trending mobile technology
- 5-day work, flexible working environment