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Group Product Marketing Director
About Our Client
Our client is a global consumer brand with international presence. They have put the global product management function here in Hong Kong and are now looking for a seasoned product marketing professional to drive the overall product strategies.
Reporting to the Global Head of Brands, you will be responsible for generating customer insights and engagement, shaping the product life-cycle, preparing the Go-To-Market plan to ensure the products are launched in a timely manner. In addition, you will be conducting consumer research, competitive analysis and acting as the key advisor on new product ideas generation. You are also required to collaborate across departments such as sales, marketing, design, engineering to develop and execute launch plan. Last but not least, you will also need to gather customer feedback for further product improvement.
The Successful Applicant
To qualify, you should have solid product marketing/management experience in field of consumer products (ideally the more trendy and techy one). You should have solid track record in driving go-to-market strategies with in-depth technical know-how about consumer product life-cycle as well as the helicopter view on overall market landscape and trend. Prior MNC exposure is a must and you should have some solid regional/global exposure.
What's on Offer
- Great MNC
- Excellent Opportunity
- Newly Created Role
- Strategic Role