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Digital Marketing Manager
Key Market Player
About Our Client
Our client is a UK-based manufacturer of quality home appliances with successful business around the world. As Hong Kong is its regional hub, they're now welcoming any digital talent to join their regional digital team to further develop and enhance its digital marketing channel and ecommerce.
You will be directly reporting to Head of eCommerce of Asia and leading the Digital Marketing Team.
- Responsible for all the digital & CRM channels to maximize profitable growth and build awareness for the brand.
- Define digital strategies to drive online traffics
- Provide the lead to implement other digital and e-commerce projects
- Suggest keyword search for SEM & SEO media channels to ensure profitable ROI
- Work closely with regional digital marketing teams to plan and execute e-CRM programs and eDM promotion for the brand
- Provide website data analysis by using web analytic tools
- Define KPIs to grow sales revenue of newly launched e-commerce site
- Grow the brand presence in the Hong Kong and other Asian markets
The Successful Applicant
- Bachelor's Degree in Marketing or a related field required
- 5+ years digital marketing experience in customer product
- Experience of digital in other Asian markets desirable
- Passionate about digital & CRM marketing
- Fluency in English, Mandarin and one Asian language is an advantage
What's on Offer
- Industrial knowledge training will be provided
- Good regional exposure in a world-renowned brand
- Attractive salary package will be provided